Local SEO for Cannabis Business

cannabis local seo canada

What does the local seo strategy for cannabis companies foresee? In short, it is an excellent opportunity for businesses in the cannabis industry within one region to compete with large organizations that operate throughout the country. What is the essence of SEO for local business?

Thanks to local SEO, users will find your website at the top of the Google. If you want to find cannabis products in some sity, then the highest positions will be occupied by the websites of the cannabis shops of this city. Thanks to local seo services, this business gets excellent opportunities for promoting a regional enterprise.

Local marijuana SEO allows you to maximize your own SERP rankings within your region.

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Why MjSeo?

Professional team
Effective SEO

Our team of professionals provides competent cannabis dispensary local SEO boosting your results in search engines.

Highly Competitive
Ambitious Strategies

We always set ambitious tasks and create competitive strategies to build bridges between you and potential customers.

Professional SEO specialists
Best Experts

150+ employees from around the world work together to deliver the best results. We hire only the best cannabis experts.

Develop Our Own Tools
Efficient SEO Tools

MjSeo uses the utmost tools to promote your company in the local searches and benefit your cannabis business.

Perfected Art of SEO
Happy Customers

Although we work remotely, your cannabis business will get better results than any local SEO agency promises to deliver.

Quick Support
Always in Touch

MjSeo employees work in different time zones and speak 12 languages. We are always in touch with our clients.

Why should you focus on local SEO?

Small and medium-sized companies get better results when focusing on the local strategy. If your company has no ambitions and resources to work in the international market, there is no need to waste your money and effort on a global marketing campaign.

Localization of your SEO campaign better reaches your target audience and helps your company to invest in the loyalty of your local clients. This approach allows you to create a customer base for your business, with a clear idea of who your clients are and what they expect to receive from your products and services.

By focusing on the local SEO for weed business, you can invest more resources in the target audience research. Before approving certain marketing plans, you will be able to study the expectations, tastes, and wishes of your customers, and then take them into account during the SEO planning.

As your online store will get higher positions in search with the introduction of thematic keywords, you will notice an increase in organic traffic. The dispensary local SEO takes some time to work, but the results will be long-term.

If you are optimistic about the future of your business and consider further scaling – invest in quality SEO promotion to create a success story for your local store. If all your plans bring decent results, you will be able to develop your network and cover a larger audience.

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How Does Local SEO Work?

To make your local SEO cannabis business profitable, you need to get your target audience to visit your site. This is where relevant keywords are important. Therefore, you should do keyword research for your target niche that reflects the search intents of your potential buyers.

Local marijuana SEO is impossible without grouping KW entries. Your main goal is to have a set of keywords (low-, mid-, and high-frequency) for every page of your site. Thus, you can control what page your customers find when they enter a specific search command.

Another thing that is important for dispensary local SEO is getting your Google My Business page. First of all, it is a high-performing local search asset that will promote your local business and put your site in the first position for people looking for dispensaries like yours on Google. Besides that, when registering for Google Business Profile, you simply stand out from the crowd of your competitors.

Setting the right business category for your cannabis store in Google Business Profile is one of the most effective local SEO tactics. This way you can tell search engines more about your small business and help them match it with targeted user searches.

Have your cannabis store listed in local directories, such as Yellow Pages, Foursquare, Apple Maps, etc. Thus, you will significantly increase traffic and get even more customers from the web. At the same time, it is important to ensure 100% consistency in the information added to online directories. The name, address, and phone number of your dispensary should be error-free and match the original.

In the cannabis industry, online reviews from customers play an important role. They allow people to understand how good you are and whether you can be trusted. It may be difficult to work with your customer service reps and ensure excellent customer reviews. But it is definitely worth your effort since customer reviews on Google carry the most SEO value for your business.

Since most users will use mobile devices to access your site, your mission is to make it mobile-friendly. Otherwise, you will lose a lot of customers simply because your web pages do not load properly on mobile devices.

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Cities That Need Local SEO

Local SEO works in 100% of cases no matter what area you are targeting. However, some cities are especially sensitive to local CBD SEO. This is based on high competition and user search scenarios to find businesses that match their criteria. So in order to increase the organic traffic and make sure that more people get to your site, you will need to implement local keywords. This is especially true when it comes to Los Angeles, Fullerton, Garden Grove, San Francisco, and Glendale. All of these cities are known to have large search volumes and will bring you lots of leads to your local dispensary online resource.

Here are some of the key metrics to be aware of when searching for the most efficient method of target SEO promotion:

Los Angeles Fullerton Garden Grove San Francisco Glendale
An estimated $4.4 billion worth of recreational marijuana products were sold in California More and more local dispensaries are being opened in the state, which is a good sign for local SEO promotion. The state’s appetite for cannabis is about 2.3 million pounds, and it keeps growing each year. $22 billion – projected sales of legal marijuana by 2022, which makes this local market quite prominent The number of local dispensaries is on the rise, which is a sign that you need to consider the market.

 

Local SEO for CBD is a ranking method when a user sees an information block about a business located nearby based on a search query. If a business wants to become more visible and attract new customers, it is essential to include this approach in the existing dispensary local marketing campaign and enable digital advertising.

Local SEO for weed dispensaries is an effective way to promote your website and let more people know about your business and its benefits. Ideally, cannabis local SEO promotion should be carried out on all sites where people can find out about the business and become new customers.

The physical location of the company and its proximity to the user are crucial. However, in the massive Google ecosystem, numerous factors can influence rankings in various ways. If your business is in one of these California cities, you definitely need to implement this strategy:

  • Los Angeles
  • Fullerton
  • Garden Grove
  • San Francisco
  • Glendale.

Among the main goals of this approach are:

  • Raising the number of customer interactions with the brand
  • Increasing the position of the company when ranking local packs
  • Getting more feedback from visitors and customers.

MjSeo is an experienced agency that effectively uses local SEO for cannabis dispensary businesses in Denver, CO; Colorado Springs, CO; Boston, MA; Portland, OR; and Las Vegas, NV. Considering some strict limitations that exist in this niche, it is essential to know the correct and legal forms of promotion. With an experienced agency, you’ll be sure that your business is in safe hands.

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Why is local SEO important for my cannabis business?

Local SEO is extremely effective for companies that have offline shops and offices where people can come to make a purchase. However, it also works well for online environments targeting an audience from a specific area. A local business dealing with cannabis can get lots of benefits from local SEO. First of all, they will be able to get top positions in the local search rankings based on relevant searches. This means that people looking for CBD products can easily find your site and business address, and make a purchase.

You will not need to invest a lot of money to work with ranking factors and bypass well-established companies in this business since the competition with local SEO is rather low. As your company grows, you can start integrating global campaigns into your SEO strategy and switch from local to national SEO at any time.

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FAQ

Local SEO is a search engine optimization approach that allows web resources to rank better in search engine results for users of a specific region. If implemented correctly, it can help small companies with lower budgets outperform larger competitors. Local SEO has proven to be an effective strategy that cannabis business owners can use since it offers obvious advantages:

  • It allows you to get both an online and offline local audience.
  • It helps you bypass recognized brands on a local level.
  • It brings local traffic that is narrowly targeted and purchase-driven.

Different from national SEO, local SEO requires smaller budgets and shows results quite fast.

Companies with physical offices/shops, small companies with minimal budgets, and start-ups are the main “users” of local SEO. They all should target the audience at a local level and ensure their visibility in local directories. In this way, they will get a target audience, market themselves, and build a connection with their customers.

A local business listing is an online profile of your company containing your business name, address, phone number, and some other details. There is no single place where you can create an online profile for your company, which is good for getting high-quality links. Google Business Listing, Yelp, Foursquare, Bing Places for Business, Yellow Pages, and Justdial are some of the platforms that you can use to register or introduce your company to generate more traffic to your site.

With Google Business Listing, you can even have your offices added to Google Maps so that local customers can easily find you. A local listing is an effective way to be noticed by your customers in your local area. So, if you do not have one yet, now is the time to change that.